The Simple Art of Collaboration: An Introduction to Sempleware

The Simple Art of Collaboration: An Introduction to Sempleware

 As an artist, if there is one thing I have always believed in it’s been the concept of collaboration. There is something very powerful, very organic that comes from two or more people coming together on one idea, like a symphony. Or consider the hundreds of ceramic pieces that Pablo Picasso produced towards the end of his life with the help of the Madoura Pottery workshop. Both the process and the outcome can be engaging in unexpected ways that keep fresh the evolving cycles of creation.

My name is Scott Semple and I’ve been contributing to this newsletter for about two years now, but my day job is ‘large format potter’.

This year I am celebrating forty years in ceramics by announcing my newest collaboration with Brent Freitas and the team at Eye of the Day, entitled “Sempleware”. Our concept is to offer in-house, hand made ceramics, based on an artisan pottery and sustainability model.

Beginning in April, I will be throwing pots right there in the store using custom designs and shapes to fit the needs of the ever widening garden design community. Together we want to allow homeowners and designers alike—all customers who come through the doors—direct access to the artistic process, while providing a local option. Very local in this case. We see this partnership as not just collaboration between Brent and me, but as a movement between Eye of the Day and the community as a whole, combining performance art with retail design needs.

Sempleware is an offering as much as it is a line of products and I believe it will be an engaging component when considering sustainable product awareness. And quite frankly, I’ll jump at the opportunity to share what I love most with anyone who will listen, I’m selfish that way.

We’ve been talking about this for a while now and it seems that all the pieces have finally landed in place.

So that’s the big news! Beginning in April, I’ll be at Eye of the Day throwing down! Come by and say hi, watch me spin some pottery, see what you think! Your favorite Central Coast ceramic supplier for all your authentic garden design needs.